Responding to Cease-and-Desist Letters

  Consider this: You had a great business idea, and after developing a business plan and a viable budget, you went to the Secretary of State’s Office and filed Articles of Incorporation to start a new company.  The Secretary of State accepted your Articles of Incorporation without any questions, so you purchased insurance for the […]

Busting the Top Ten Business Myths

This morning I gave a presentation to my BNI group called “Busting the Top Ten Business Myths.”  The presentation discussed common perceptions held by business owners and employees that I have encountered in my practice.  Some of these views are true, but we “busted” many of these views as myths. Do you know whether these […]

Does Your Company Own Its Workers’ Ideas?

A television drama series recently focused one of its episodes on the ownership of ideas created by an employee of a business. The series, “Fairly Legal,” airs on the USA Network and follows the life of a mediator as she tries to simultaneously resolve her professional mediation cases and navigate the challenges in her personal […]

Are Footlong Sandwiches Trademarks?

Sandwich terminology has become the focus of a new trademark infringement lawsuit.  Casey’s General Stores, Inc., an Iowa-based chain of convenience stores, sued Subway seeking the determination that the term “footlong” is generic and is therefore not eligible for trademark protection.  While this suit popped up just last week, the dispute regarding trademark rights to […]

Official Website Launch

ES Swanson Law is excited to announce the launch of its official website at www.swansonlawmn.com!  Thank you to all of the hardworking people at BizzyWeb who designed the site and trained me on how to update and maintain it!

Minnesota Corporate Trademarks in the News

Local shoppers may be disappointed to learn a popular boot company has been sued for trademark infringement. Ugglebo Clogs, a Minnesota company located in Chisago City, recently commenced a lawsuit against the maker of UGG boots. Ugglebo Clogs claims it has priority trademark rights to the name “Ugglebo” and Deckers Outdoor Corp. is infringing on […]